Subscription playbooks.
Practical, no-fluff guides to running a Shopify subscription business — reducing churn, avoiding transaction fees, choosing box formats, and switching apps without losing subscribers.
How to reduce subscription churn on Shopify
The most effective way to reduce subscription churn is to let customers skip or reschedule instead of cancel, keep variety fresh with build-your-own and rotating boxes, intercept cancellations with save flows, and recover failed payments with automatic dunning.
Read the guide →How to avoid transaction fees on Shopify subscriptions
You avoid subscription transaction fees by choosing an app that runs on Shopify's own Subscription Contract billing rather than sitting in the payment flow — so there's no percentage for it to skim — and pays a flat monthly price instead, such as Curobi's $29.99 or $69.99/month with 0% fees.
Read the guide →Build-your-own vs curated subscription boxes: which to run
Run a build-your-own box when subscriber choice and personalization drive retention, and a merchant-curated box when discovery and operational simplicity matter — both are subscription boxes, differing only in who assembles the contents.
Read the guide →How to switch Shopify subscription apps without losing subscribers
You switch Shopify subscription apps without losing subscribers by exporting your active subscriptions as a CSV, recreating your plans in the new app, and importing the CSV so existing subscriptions continue uninterrupted — which Curobi does for free from Recharge, Appstle, Loop, Bold, or Seal.
Read the guide →How coffee roasters run a subscription on Shopify
Coffee roasters run a subscription on Shopify by matching delivery cadence to how fast customers actually drink, locking each box before the billing cutoff so orders ship fresh, offering curated coffee-of-the-month and build-your-own bag plans, and cutting churn with a skip-or-pause portal and automatic dunning — all on Shopify's native billing with 0% transaction fees.
Read the guide →When you outgrow Shopify's native subscriptions
You outgrow Shopify's free native Subscriptions app when you need build-your-own or curated boxes, bundling, a richer self-service portal, failed-payment dunning, or cancellation save flows — and you can add all of them by moving to an app like Curobi that runs on the same native Subscription Contracts, so you keep Shopify's checkout and billing without paying a per-transaction fee.
Read the guide →
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